Elsevier is one of the world’s oldest and most prominent publishers of Scientific, Technological and Medical books. It was founded in 1580 and has been a vehicle of communication for the most renowned scientists, doctors and researchers ever since. Currently found in 99 cities, the company has more than seven thousand employees throughout the world, including North America, Europe, the Middle East, Asia, Australia, Africa and Latin America.
Elsevier boasts more than 20 thousand products and services in its portfolio, including books, journals, electronics, databases and portals that attend the scientific, technical and medical communities, with which the company aims to maintain a solid partnership. During the past years, Elsevier has also been investing in the offer of online information, in CD-Rom, disc and PDA format, seeking to be tuned in to technological advances and the digital revolution.
Several of Elsevier’s published works became winners of the Nobel Prize: Gray’s Anatomy (1857), a landmark in the study of human anatomy; Fundamentals of Respiratory Therapy, by Donald F. Egan (1969); as well as, more recentently, the first study on Viagra (1996). Classical titles also stand out, such as Cecil’s Review of Internal Medicine, Nelson’s Textbook of Pediatrics and Braunwald’s A Textbook of Cardiovascular Medicine.
Boasting the highest quality publications, Elsevier encourages communication, shared knowledge, and allows for individual and collective advancement in scientific research. The company believes that a simple idea can change many people’s perception and actions, therefore contributing to development from the conceptual stage to practical application. By working in close partnership with its clients, Elsevier builds a world of information that meets no boundaries.
The brand – Adopted since 1620 and recognized in many countries, the Elsevier logo is composed of three figures, each symbolizing a particular virtue: the Tree of Life, standing for experience, the grapevine for knowledge, and the sage for wisdom. Without the tree to support it, the grapevine could not bear fruit. The “fruit of experience” leads to knowledge, and without partaking of that fruit, the sage could not obtain wisdom. The symbiotic relationship between these three elements is emphasized by the Latin motto Non Solus (“not alone”).
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